Does your company have the “right stuff” to attract younger workers?

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You have your help wanted sign out but who is answering your call?


Employers understand it’s important to have a mix of both experienced and younger workers but find it’s often challenging to attract the younger crowd.


Those newer-to-the-workforce employees are looking for the “right stuff” when it comes to their careers… and here’s how you can turn their heads.


If the shoe fits…


Younger employees want to work for a company that fits their values and culture.


They understand that a third of their day is spent in their work environment, so they’re often times willing to accept less pay as long as they believe in the company’s mission and direction.


For an employer, it may be time to dust off the mission statement and vision and make sure it includes directions and goals that add value to society, not only on a professional level but on a personal level too.


Be willing to bend


Flexibility is a big “yes” for the younger generation. The evolution of technology and COVID has shown us that we can get many jobs done just about anywhere and at any time. Gone is the 8 a.m. – 5 p.m. workday in the office.


Employers need to invest in technology and platforms that allow for communication and collaboration from wherever. It also doesn’t hurt to look over benefits such as vacation time. Rather than earning time off based on time worked, the workforce has shifted towards allowing employees to take time off when they need it as long as the job gets done.


Get skilled


Younger employees don’t want a job where they do the same thing day in and day out.


They like new challenges and experiences and the chance to grow in a career.


Mentorship, job rotation, and career development programs are a great way to keep employees learning and growing and as a result, they’ll be more loyal as they see you’re investing in them and giving them access to new and different job opportunities.