Using Your Online Reputation to Attract and Retain Talent

How often do you look at online reviews before deciding to make a purchase or use a service? According to Inc., 91% of people will reference an online review before making a final decision. This fact probably isn’t surprising to most businesses, especially those in competitive markets.   Now you may be thinking, “I have… Read more »

How (and Why) to Focus on Building a Positive Company Culture

Company culture is one of those corporate buzzwords that has been thrown around for years, but what does it really mean and is it really that important? When we use the word “culture,” what we’re really talking about is the personality of a company. It’s the mission, values, ethics, language, norms, and general expectations of… Read more »

Encourage Your Team to Watch These 5 TED Talks to Get Them Motivated

It may seem like showing your employees a YouTube video might be a strange way to motivate them (other than the ones where cats get absurdly scared of cucumbers). But you can find a lot of clips in the TED Talk series that could encourage improved performance or lead to a more concrete discussion about… Read more »